Quick Box // Leaders in Marketing Excellence // Leaders in Operational Excellence
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Our awards elevate visionary brands, disruptors, and sustainability heroes, hosting a celebration that empowers the entire beauty community.
Awards Committee:
Carla Ruiz, SVP of Global M&A at Shiseido, brilliantly merges financial expertise with her passion for beauty. With an MBA from Columbia and a background in investment banking and global business development at Johnson & Johnson, she brings deep industry insight.
At Shiseido, Carla has spearheaded pivotal deals like the Drunk Elephant acquisition and the Tory Burch beauty license partnership. She leads her M&A team with a collaborative, founder-centric approach, seeing the industry's rapid change as an opportunity for respectful, accelerated growth. Beyond deals, Carla champions mentorship at Shiseido and supports first-generation college students through America Needs You.
Malena Higuera is a recognized leader in product innovation, culture and community-first marketing, and digitally-forward strategic vision, blending creative brand development, operational excellence with a passion for fostering diverse and inclusive cultures. With 25 years of experience on multiple brands at L’Oréal across all channels, key markets and categories, Higuera has built a reputation for fostering strong connections with consumers, retailers, and stakeholders, while always keeping a pulse on fast-paced business needs.
Aurelian Lis is the global CEO of Dermalogica, a subsidiary of Unilever Prestige. For over 30 years, Dermalogica has been committed to elevating the skin care industry through providing world-class education to professional skin therapists and salon owners, as well as cutting-edge, professional-grade products that deliver results. Dermalogica is a standalone company headquartered in Los Angeles and is sold worldwide. Since 2016 the company has embarked on a digital transformation that has redefined the brand to new consumers seeking healthy skin. Dermalogica’s FaceMapping® technology is just one of the many examples.
Nicolas GEIGER is CEO for L’Occitane au Bresil brand, Managing Director of the Brazilian Business Unit and Group Business Development Executive based in New York.
Prior to that Nicolas was the President for L’OCCITANE GROUP in Japan for 5 years where he operated a turnaround plan for of the largest operation of the group. He first joined the company as a Marketing Director in Brasil, and was then 3 years later promoted General Manager of the subsidiary for 3 more years before leaving for Japan.
Before joining the L’OCCITANE GROUP, Nicolas started his career in the Teach First program (a spin-off of the Teach for America program in the UK), teaching mathematics for two years in a challenging school in North East London. After the program, he joined joined Angel des Montagnes, a small decoration company based in Geneva that he contributed to develop internationally before joining the INSEAD MBA program.In addition to his MBA from INSEAD and a certification in Business Sustainability Management from Cambridge Institute for Sustainability Leadership, Nicolas also holds a degree in Engineering Economics and Management from Oxford University and a Qualified Teacher Status for mathematics in the UK.
Cindy Deily serves as Vice President of Merchandising, Skincare for Sephora US. In her role, she oversees a team of merchants focused on the continual development and improvement of the retailer’s robust and diverse skincare product assortment.
Since joining the company in 2006, Cindy has driven the strategic development of multiple categories at Sephora and leading industry-wide trend curation, including skincare, hair, bath & body, sun, wellness, clean beauty, CBD, and intimate care. Managing 100+ brand partnerships, she effectively nurtures brands from infancy to industry dominance – such as, Drunk Elephant, Tatcha, and Summer Fridays to name a few – and has established products such as dry shampoos and face oils as key categories across prestige beauty. Cindly also spearheaded and continues to lead and evolve the ‘Clean at Sephora’ program, including updating the initial restricted ingredient list from 13 to more than 50 ingredient groups.
Explore key areas of focus for beauty brands preparing for a successful exit, with insights on valuation drivers, timing, market dynamics, and positioning for acquisition or IPO.
Use real-time consumer insights from social media to shape product development, marketing, and trend forecasting. Learn how brands use social listening to stay ahead and connect more deeply with their audience.
Discover how coveted brands are expertly balancing continuous innovation with their core values and authentic identity. By embracing forward-thinking marketing ideas, brands are securing their differentiation in this hyper-competitive landscape.
Aurelian Lis is the global CEO of Dermalogica, a subsidiary of Unilever Prestige. For over 30 years, Dermalogica has been committed to elevating the skin care industry through providing world-class education to professional skin therapists and salon owners, as well as cutting-edge, professional-grade products that deliver results. Dermalogica is a standalone company headquartered in Los Angeles and is sold worldwide. Since 2016 the company has embarked on a digital transformation that has redefined the brand to new consumers seeking healthy skin. Dermalogica’s FaceMapping® technology is just one of the many examples.
As a makeup artist, photographer, and entrepreneur, Danessa Myricks is one of the most influential leaders in the beauty industry and is widely credited for leading groundbreaking product development for some of the most popular brands before launching her own brand, Danessa Myricks Beauty, in 2015. Referred to as the “Willy Wonka of Beauty”, Myricks takes a revolutionary approach to product development resulting in award-winning, innovative, multi-use products like the Blurring Balm Powder, Colorfix, and the viral Lightwork Freedom Palette System, earning over 80 accolades and recognition from Fast Company’s Most Innovative Companies List, Allure Best of Beauty, and featured on TIME Magazine’s Closers List to name a few. As CEO, she continues to push boundaries, fostering a global community rooted in love, creativity, and inclusivity while connecting hearts and minds through beauty.
Cindy Deily serves as Vice President of Merchandising, Skincare for Sephora US. In her role, she oversees a team of merchants focused on the continual development and improvement of the retailer’s robust and diverse skincare product assortment.
Since joining the company in 2006, Cindy has driven the strategic development of multiple categories at Sephora and leading industry-wide trend curation, including skincare, hair, bath & body, sun, wellness, clean beauty, CBD, and intimate care. Managing 100+ brand partnerships, she effectively nurtures brands from infancy to industry dominance – such as, Drunk Elephant, Tatcha, and Summer Fridays to name a few – and has established products such as dry shampoos and face oils as key categories across prestige beauty. Cindly also spearheaded and continues to lead and evolve the ‘Clean at Sephora’ program, including updating the initial restricted ingredient list from 13 to more than 50 ingredient groups.
Ensure your beauty formulations are shelf-ready, going beyond efficacy to encompass crucial certifications and testing. Discover how to confidently position your products and craft compelling, marketable claims that augment your brand value with retailers and consumers alike.
Romain is the founder and CEO of The Detox Market. In 2010, he opened The Detox Market on Abbot Kinney in Venice, CA, as a collaborative, short-term pop-up shop aimed at providing education regarding the benefits of green beauty while also exposing consumers to hard-to-find eco-friendly brands. After the positive response and several more pop-ups, he opened the West Hollywood flagship in 2011. As one of the first purveyors of natural beauty products, Romain’s focus has always been discovering and incubating new brands and showcasing the brand founders’ stories, which reflect his own passion for offering non-toxic beauty choices. Now North America’s leader in green beauty, The Detox Market has since expanded to seven locations throughout Los Angeles, Toronto, and New York City, as well as several Beauty Corners in partnership with Café Gratitude, the plant-based restaurants in CA. The demand for the best in green beauty has also made the ecommerce shop www.thedetoxmarket.com a thriving platform, shipping worldwide.
Alison Kohlenstein serves as Vice President of Merchandising, Private Label Brands for Ulta Beauty. In her role, she leads a team focused on the development, execution, and growth strategy for the company’s owned brand portfolio.
Since joining the company in 2021, Alison has driven the long-term strategy for the owned brand portfolio, which includes makeup, skincare, bodycare, sun, and wellness. She led the strategic transformation of Ulta Beauty Collection—aligning it with the Conscious Beauty program through certified clean ingredients, cruelty-free formulations, and significant advancements in sustainable packaging—and continues to guide its evolution and positioning for long-term growth.
